A logo is the icon which represents a company or its creation. Its purpose is to form a unforgettable, identifiable impression on the intellect of a prospective buyer or client. A logo is in essence at the spirit of a corporate individuality.
Therefore what is a good logo? Most people would reply "I immediately know it when I see it!" and this cannot be denied that a first glance makes a big impression from the beginning. A good logo catches the eye in an instant. It makes the onlooker inquisitive or connected, if only for a little while. It is a moment in which an image and the being of your business are fixed in the mind. But even if a good logo 'just is', there are essentials for making it happen and we will look at some of those.
Once a form for the logo has been defined, color needs to be well thought-out. Once more, color for a logo should remain undemanding. You can always get imaginative with the web version; however a good logo must work well in a single color and gradients of that color. The color should enhance and maintain the outline of the logo - for instance, an assortment of shades of blue on the sides of a 3D box should be the same as they would in real life.
Contrast is an additional influential idea in the designing of logos - you can contrast size, color, fonts, and textures - to create visual significance. Even so, the most important thing about logos is that they should be simple as well as conceptual and easily recognizable by the general public.
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
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| Great Logos |
